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I break down one of the biggest (and most expensive) mistakes I see smart, talented experts making: chasing more leads when the real issue is that their message, offer, or positioning just isn’t clear enough to convert the people they’re already talking to.
Lately I’ve been noticing something everywhere I go — in masterminds, at events, in rooms full of marketers, founders, and even AI experts. In a world where AI can crank out polished content in seconds, human relationships are becoming the most valuable currency of all.
To ring in 2026, I’m sharing some of observations about larger trends in the business world, and how those are likely to impact small business owners this year, especially those selling their services and expertisel
Molly Godfrey is a viral content creator and LinkedIn strategy evangelist. You’re going to learn so much from her about how to make LinkedIn work for your service-based business.
I have a very special holiday treat for you — the full conversation with Seth Godin from our No BS Agencies in-person retreat back in May 2025. Listening to Seth can really change the way you see your business and he shared so much wisdom and knowledge during this chat. I know you’re going to get so much out of it. We’re still talking about it regularly inside Mastery seven months later!
As humans, we like certainty. We want to feel like we have control over our lives. Not knowing what’s coming can be scary as hell. I’m sharing some thoughts on where to double down when everything feels up in the air.
How you communicate and build your authority in online spaces is rapidly changing with AI in the mix. As much as I hate to say it, I don’t have a magic bullet answer for you. So rather than pretending I know what’s coming and how to respond, I’m going to share how I’m approaching authority building strategy for now and the foreseeable future, knowing the tactics can and will change, but that authority is more vital than ever.
If you’ve ever wondered why building authority feels slow, confusing, or downright impossible sometimes, this episode is going to feel like a deep exhale.
Sara Chambers is back to celebrate the launch of her new book, Do It Fat: An Unapologetic Guide to Taking Up More Space Regardless of Your Size. She has done incredible work opening herself up for her own growth and for the good of so many others around her. I am so excited for you to learn more about Sara and her message.
I don’t call myself a coach, I’m part of this industry. And I have a lot to say about the challenges in the industry and the big misconceptions people get sold about it.
