E. 281: The Need To Be Undeniably Irreplaceably Human
This month, I’m talking about the major trends that I am seeing out in the world that are relevant to anyone whose business is selling their expertise.
And lately I’ve been noticing something everywhere I go — in masterminds, at events, in rooms full of marketers, founders, and even AI experts.
In a world where AI can crank out polished content in seconds, human relationships are becoming the most valuable currency of all.
In this week’s episode, I’m breaking down a mega-trend I’m seeing right now — one that’s surprisingly old-school and wildly relevant if you sell your expertise:
Analog relationships are making a serious comeback.
Find this episode for free on your favorite podcast player.
Tune into this episode to hear:
How the flood of AI-generated content is making it harder for anyone to trust what they see online
Why your network is more important than ever whether you’re selling premium services or scalable products or programs
How the primary purpose of online content has shifted and how to make it effective
Why you have to double down on your humanity and your unique voice in today’s market
Three things you can do right now to strengthen your connections