E. 253: Back to Basics: The Lead Product
Are you tired of meeting with potential clients, putting time and effort into proposals, and not closing the sale – or worse, getting ghosted?
Maybe you constantly feel like a glorified order-taker and you’re tired of being a pixel pusher.
In this episode, we get back to basics and talk about why you shouldn’t be giving away your strategy for free and what you need to do instead to get off the client-chasing hamster wheel.
Find this episode for free on your favorite podcast player.
Tune into this episode to hear:
Why pitching with free proposals is BS
How free proposals enable scope creep
How the lead product positions you as a trusted advisor
What makes it easier to land premium priced projects
How to avoid the salesy free discovery call